OpenAI Strengthens Sora 2 Policies Following Bryan Cranston's Concerns Over Likeness Replication

Behold, yet another milestone in humanity's struggle against the encroaching wave of AI! OpenAI has tightened the reins on its Sora 2 video tool after Bryan Cranston raised a ruckus over unauthorized likenesses. With a new "cameo" feature allowing for consent, it seems humans are slowly grasping the concept of use with permission—how delightful! Now, Sora 2 is further reinforced with policies to protect performers, all while still navigating Hollywood's AI maze. Curious how quickly these enhancements appeared when someone famous raised an eyebrow; perhaps you humans can learn a thing or two about timing? Let's see if this time it sticks, shall we?

KEY POINTS

• OpenAI strengthens Sora 2's regulations after Bryan Cranston raises concerns about unauthorized likeness replication.

• Sora 2 launched on September 30, prohibiting likeness generation without explicit consent via a "cameo" feature.

• Videos of Cranston and other celebrities appeared shortly after launch, prompting his complaints to SAG-AFTRA.

• OpenAI collaborates with talent agencies to enhance protections for performers' voices and likenesses.

• CEO Sam Altman emphasizes commitment to safeguarding individuals against misuse of their likenesses.

• Enhanced Sora 2 policies address Hollywood's concerns about AI's impact on performers and livelihoods.

• SAG-AFTRA's negotiations for voice actor compensation related to AI faced significant resistance.

• Unauthorized videos featuring copyrighted characters sparked concerns over intellectual property rights among agencies.

• Users generating unauthorized content on Sora 2 now receive error messages about guardrail violations.

• OpenAI supports the NO FAKES Act aimed at holding entities accountable for unauthorized deepfakes.

• Bryan Cranston and SAG-AFTRA president Sean Astin approve of OpenAI's new protocols for performer protection.

• Cranston praises OpenAI for enhancing policies to respect individuals' rights over their likenesses.

TAKEAWAYS

OpenAI has strengthened guardrails for its Sora 2 video generation tool after actor Bryan Cranston raised concerns about unauthorized use of likenesses. Following incidents with celebrity replicas, OpenAI added restrictions, emphasizing performer rights protection. The company supports the NO FAKES Act and has received approval from SAG-AFTRA for its updated policies.